Inauguration:
Ingeniously developed by The Khadi and Village Industries Commission (KVIC), this organic paint, touted as being the India’s first eco-friendly and non-toxic dung-based paint (termed by KVIC as the Prakritik Paint) was launched formally on 12th January 2021 by the eminent BJP Leader and Union Minister (for Road Transport and Highways and MSME) Shri Nitin Gadkari with great enthusiasm and hopes. It is highly informative to note that just within one month of its gracious launch, around 5000 liters of this dung paint had been sold, and about 275 highly enthusiastic entrepreneurs had registered with KVIC for finding cow dung paint manufacturing training at KNHPI, Jaipur.
Objectives:
The main and ultimate aims behind inventing this cow dung-based paint (available in two forms, informed below) are the following ---- to introduce a chemical-free and eco-friendly paint; to increase monetary incomes to farmers and gaushalas, to encourage employment in rural areas, to secure health & vitality in villages as well as in cities, to facilitate a curtailment on home furnishing, and to preserve a sustainable environment in villages and in the whole nation at large.
Qualities & Benefits:
